Skip to Content

2024 Holiday Product and Shopping Trends

As we approach the year's busiest shopping season, we've assembled an exclusive report to equip handmade business owners like you with insights to navigate ever-evolving consumer behaviors and market dynamics. 

For candle and soap makers, the trends in this report reveal opportunities to make strategic choices in your business and consider additions to your product line.

More Resources for Your Business

A sales tax exemption form sits on a wooden desk next to a notebook and pen.

Sales tax exemption for candle or soap business

Learn how to set up sales tax exemption so you don't unnecessarily pay sales tax on your supply orders.

read now

The candle maker's guide to a successful fall and holiday season

How to plan, prep for, and pull off your most successful sales season yet.

read now

How to scale your handmade candle business

Five proven strategies for makers focused on sustainable scaling.

read now